The South Korean group Samsung announced Thursday the launch in late April for a new smartphone(S7589 mtk6589) top-notch, the Galaxy S4, betting on original functions such as recognition of gestures or eye movements to increase pressure on the iPhone of rival Apple.
Presented as a "life partner", the Galaxy S4 is "thinner, stronger" and "unbelievable" assured JK Shin, the head of the mobile division of Samsung, with this device that was officially attracted almost as many rumors that a new iPhone.
Samsung came for the occasion taunt Apple on its land and saw the big picture: the event, held at Radio City Music Hall in New York, was broadcast live in Times Square.
Samsung has focused on the software capabilities of the new device, "Who can really understand what is going on around him," said Ryan Bidan, a marketing manager of Samsung in the United States.
Galaxy S4(JIAYU G4 buy) can recognize eye movements, to stop video when the user looks away, and again when his gaze returned to the screen or to increase or decrease the text automatically an email or a web page , he said.
Its screen is touch but can also respond to a hand movement without contact, useful if your hands are wet.
For travelers, it incorporates an automatic translator for text and voice, available in several languages such as English, French, German, Italian, Chinese, Japanese, Spanish or Portuguese.
"We listen to people around the world" to give them "the kind of progress they really want," with ideas "designed from the observation of real life," said JK Shin.
Galaxy S4, which remains faithful to the Android operating system from Google with Samsung is a major flagship, also has a large screen high-definition (5 inches, 12.7 inches) - JIAYU G2 plus, a battery and a device Photo more efficient.
It may use the mobile networks of third-or fourth-generation (3G or 4G LTE) and will be launched in 155 countries from April, said JK Shin, however, without giving any indication of the price.
The predecessor of the Galaxy S4, S3, had sold over 40 million copies around the world between its launch in May and mid-January.
For the new model, the bank CIMB expects at least 70 million sold this year. Morgan Stanley also mentioned an "ambitious goal" set by Samsung to its suppliers, who will be able to deliver 10 million copies per month, against 8 million production peak for S3.
"Samsung could be the new Apple" recently felt analysts at Bank of America Merrill Lynch, for whom "the latest products from Apple, the iPhone 5 and iPad mini, are simply not up to the innovation and buzz + + that Samsung has brought to market. "
The U.S. market is one of the few where Apple sells more smartphones than Samsung. At the global level, the South Korean stole the top spot in 2011, and its lead last year and accounted for about 30% market share against 19% for the apple.
Besides smartphones, the two groups are competing in the market for tablet computers, still dominated by Apple's iPad. It also ferraillent courts of several countries, where they accused each other of patent infringement, so far with mixed results.
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